Tui picks Sky chief as new CMO for markets and airlines
Tui UK & Ireland has raided Sky to appoint its new chief marketing officer for markets and airlines, as the…
travel and leisure
EasyJet ditches the ‘big shoot model’ to tap into creators
EasyJet and EasyJet Holidays have launched the first campaign to be devised under the brand’s new approach to advertising, which…
Ryanair flies into privacy storm over forced accounts
Ryanair might face regulary complaints about poor working conditions, extra charges, and a tendency to generate controversy in order to…
British Airways under fire over loyalty scheme overhaul
British Airways has been accused of abandoning the leisure market following a revamp of its Executive Club loyalty scheme, which…
Marriott unveils major EMEA blitz for hotel portfolio
Marriott International has launched its biggest EMEA campaign to date with its first bespoke campaign to showcase Marriott Bonvoy’s 30+…
Harley revs up summer blitz to hail love of the open road
Harley-Davidson is aiming to get motorbike enthusiasts to ride out into the “long, golden sweet summer days that stretch out…
LNER hires two agencies following marketing review
LNER, the rail company that provides long-distance inter-city services on the East Coast Main Line to and from London, has handed its…
Brands urged to help out as cost of living crisis deepens
Any new sense of optimism, triggered by the change of Government and the England football team’s progression in the Euros,…
Invisible rollercoaster shows how Chessington’s ‘Got It’
Chessington World of Adventures is launching a campaign featuring a young family riding an invisible rollercoaster through the resort’s experiences,…
Merlin pushes Coke recycling deal with ‘bigger’ VIP trips
Merlin Entertainments is offering a raft of VIP experiences at some of the UK’s best-known family attractions in exchange for…