Tena Men bolsters ‘leaky defences’ with rugby tie-up
Tena Men is tapping into “dry January” for a new campaign designed to tackle the stigma surrounding male incontinence, fronted…
sport
Brave Bison buys sports marketing agency in £11m deal
AIM-listed digital media and martech company Brave Bison, backed by brothers Oli and Theo Green, has agreed to acquire the…
MSQ Sport + Entertainment appoints first strategy chief
MSQ Sport + Entertainment, the agency which was launched in June and is headed by former M&C duo Steve Martin…
All shook up: Elvis wins brief to refresh Cycling UK brand
Cycling UK, the charity which aims to create happier, healthier and greener lives through cycling, has appointed agency Elvis to…
Fuse targets Indian sports industry with Mumbai office
Omnicom Media Group-owned global sports and entertainment agency Fuse is expanding into Asia by opening a new office in Mumbai,…
The North Face hires agency for Euro social media brief
Outdoor clothing brand The North Face has strengthened its relationship with digital shop Share Creative by handing the agency its…
GB Racing saddles up with the7stars to woo new punters
Great British Racing, the official marketing and promotional body for the so-called “sport of kings”, is aiming to raise the…
Norwich FC offers support to fans to fight rise in suicide
Norwich City Football Club has once again joined forces with Samaritans to launch a new campaign for World Mental Health…
Man Utd woos global fans with new online shopping site
The jury might still be out on head coach Erik ten Hag’s reign at Manchester United FC but the Premier…
Gambling ads ‘out of control’ in Premier League football
The Government is being urged to crack down on a new “explosion” of gambling marketing during top flight football games,…