Taskforce reinforces vital role of responsible AI adoption
The Advertising Association is launching the first output from the AI Taskforce with a new report which outlines the AI…
artificial intelligence
Vinted secures deal with AI ecommerce tech company
Second-hand fashion marketplace Vinted is aiming to unlock new revenues and opportunities to reward shoppers by presenting highly relevant post-purchase…
‘UK must act now to stop dotcom-style collapse of AI’
A serious lack of robust data governance in the UK could result in a collapse of the AI boom, triggering…
Cadbury uses GenAI to place customers in classic ads
Cadbury has launched a new GenAI-powered tool named “My Cadbury Era” which places users in classic Cadbury posters as part…
Cavalier approach to data holding back adoption of AI
Brand owners might have put data quality, consistency and silos on the back burner for years but this cavalier approach…
MSQ opens global division offering ‘sustainable content’
Data and tech driven agency group MSQ is launching a global division to beef up its content marketing offering, with…
Consumers threaten exodus over the rise of AI chatbots
Brand owners might see the adoption of AI chatbots as a perfect way to cut costs but the rise of…
Crisis deepens as UK falls to 45th globally for tech skills
The new Labour Government’s plan to ensure Britain is developing home-grown skills to meet the needs of business and the…
Fools rush in: AI superstars are not created overnight
Yesterday I was asked by a mate whether I thought they needed a chief AI officer. The reason he was…
‘Govt to prioritise AI laws’ as Peter Kyle takes top role
The new Labour Government might have got straight to work over the weekend as ministers grasped the job in hand but those…