Merkle hands top UK analytics practice role to Wigley
Merkle has promoted Dan Wigley to head up its UK analytics practice, created in 2019 by combining the agency’s digital…
Merkle
Merkle promotes solutions chief to lead strategy team
Dentsu-owned agency Merkle has created the new role of practice lead of its UK strategy team to drive client progress…
Merkle selects Dentsu insider to run Salesforce practice
Two months after appointing Vodafone’s martech boss to run its partnership with software firm Pegasystems, Merkle has appointed Dentsu chief…
Merkle secures top marks in University of London win
The University of London is aiming to ramp up its customer communications and engagement strategy to promote the institution’s online…
Aquila brand ‘retired’ as Merkle completes integration
Merkle scrapping its data analytics brand Merkle Aquila some three years after acquiring the company and folding it into the…
Merkle picks Vodafone chief to lead Pega partnership
Merkle has appointed Vodafone’s group head of marketing technology strategy to a new role leading the agency’s partnership with software…
Brands build first-party data at last as cookies crumble
Brand owners are joining the stampede to gather first-party data, with nearly nine out of ten (88%) marketers identifying the…
Anne Stagg nets top UK Merkle job in Dentsu shake-up
Dentsu UK & Ireland has promoted Merkle’s head of client services Anne Stagg to be the first dedicated chief executive…
Margaret Wagner takes top Merkle job in EMEA region
Merkle is overhauling its leadership team by promoting chief growth officer Margaret Wagner to spearhead the agency’s operation across the…
Dentsu discards Aegis for ‘international’ agency brand
Dentsu Group is ditching the Aegis name from its international network, seven years after taking on the mantle following its…