Never mind the AI threats, feel the benefits say bosses
Business chiefs continue to wax lyrical about the potential of generative AI, with nearly three-quarters (70%) believing the tech will…
AI
Why travel brands must act now to tackle the moaners
When it comes to travel, Brits are raring to go this summer, but numerous factors are going to make this…
Salesforce targets AI boom with $4bn UK investment
CRM giant Salesforce – whose 150,000-plus global clients include Amazon, Marks & Spencer, Asda, Currys, Co-op, Samsung and L’Oréal in…
How generative design can boost your brand experience
Remember the fear and excitement surrounding the metaverse a year or two ago? Hype cycles come and go, and technology…
CIM unveils new AI training programme for marketers
The Chartered Institute of Marketing is aiming to bring marketers up to speed with the latest innovative AI marketing software…
‘Metaverse is not over, brands ignore it at their peril’
The march to the metaverse might have slowed down as the stampede of generative AI systems like ChatGPT has gathered pace…
VCCP launches first AI global creative agency, Faith
VCCP has become the first agency group to launch a standalone global artificial intelligence creative agency, which will act as…
Now marketing chiefs join calls for stronger AI controls
It seems it is not only the artificial intelligence pioneers, Hollywood screen-writers and even Elon Musk who are fearful of…
Marketers ditch metaverse to embrace generative AI
Marketers’ long-held obsession with the latest shiny tech is seeing businesses ditch the metaverse in their droves to embrace generative…
ChatGPT fuels major investment – and new CMA probe
The rise of ChatGPT has prompted nearly half (45%) of all businesses to increase their artificial intelligence investments, with customer…